Programs Special One-Day Events

December 5, 2012
7:30 am - 10:00 am
Microsoft NERD
One Memorial Drive
Cambridge, MA 02142
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In order to build a successful business, you must first understand the true intentions of the founder- you!

  • What type of company are you building?
  • What is the natural growth pattern of the industry?
  • Are you willing to change the business model to meet your control aspirations?
  • What role do you want to play in the short and long terms?
  • Do you want to be rich or to be queen?

Join HBS Professor and serial entrepreneur Janet Kraus as she discusses some of the early decisions that have lasting effects for founders and their businesses based on Founder’s Dilemmas.

Then hear how her story compares with two of the area’s most successful female entrepreneurs – Diane Hessan of Communispace and Joanna Meiseles of Snipits.

Understanding the nature of each business will help you understand when you can “choose” a funding source and a path… and when the nature of the business might “decide” for you.

Before you come for breakfast, take the Founder’s Dilemmas online quizand see where your inner intentions are for your business. Please use this code: TCN2012

Speakers:
Janet Kraus - Senior Lecturer, Harvard Business School
Diane Hessan - President & CEO, Communispace Corporation
Joanna Meiseles - Founder, Snip-its

Registration:
Season Pass: Free (purchase a season pass)
General Admission: $30
Students: $30 or free admission with a StayinMA scholarship

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